Tag Archives: VMLY&R

VMLY&R wins repitch for high profile Department of Transport creative account

WPP’s VMLY&R has been given a timely boost by retaining the UK government’s high profile Department of Transport account after a competitive pitch against others on the Government’s roster (this one is for so-called ‘end-to-end’ campaigns, whatever they may be.) ...

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VMLY&R mines a praiseworthy cause for No7 – um, make-up

Where there’s a brand there’s a cause these days – is this because brands want to be good in the world or it’s the latest passing bandwagon? You don’t really expect it from Boots No7 somehow (or just No7 as ...

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Paul Simons: is data grail driving WPP’s shotgun marriages?

Here’s another compelling piece in tribute to the late Paul Simons, an MAA partner. On the agency mergers within WPP and the, possibly alarming, realisation that these days data is driving the agency train. The merging of two entities such ...

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VMLY&R ups its creative game with new CCO Laurent Simon

WPP’s VMLY&R London – which now describes itself as a “brand experience agency” – has hired BBC Creative ECD Laurent Simon as its new chief creative officer. Before joining BBC Creative Simon was a creative director at adam&eveDDB, where he ...

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Y&R’s Dimitriou takes top Euro job at VMLY&R

VMLY&R has announced its new European management line-up headed by CEO Andrew Dimitriou, previously president of Y&R Europe. Jamie Mandelbaum is CCO and Saul Betmead CSO. The recently-merged WPP agency is also launching three so-called regional centres of excellence in ...

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