Tag Archives: tv campaign

W+K Tokyo wins top Japanese ad award for Nike – and this one really is inscrutable

This ad for Nike, ‘Pledge’, won Wieden+Kennedy Tokyo Japan’s ACC Grand Prix and Ministry of Internal Affairs and Communications awards for 2012. ACC  stands for All Japan Radio and Television Commercials Confederation – but you knew that already. All looks ...

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Santo scores Premiership winner for Carlsberg

It looked a bit peculiar when the global Carlsberg departed Fold7 in London for Santo in Buenos Aires, given the laddish tenor of its pretty successful ‘that Calls For A Carlsberg’ campaign. And the above-mentioned chicken could have come home ...

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Levi’s Revels in new W+K campaign for China

It’s hard to remember sometimes that Levi’s started out as work trousers and that’s certainly not how they’re sold in China which, as far as Western companies are concerned anyway, is the rightful destination for all things luxury. Tough if ...

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More girls on top – this time from DDB and Skittles

Here’s another girls on top ad, this time from DDB Chicago for Mars’ Skittles. Apparently the actress is famous for being in online show The Lizzie Bennett Diaries but it would be good whoever was in it. Pity the sign-off’s ...

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Ponce unveils bad girls opera for Unilever’s Axe

If this battle of the sexes saw the roles reversed it wouldn’t get anywhere near a TV screen (not as an ad anyway) but Ponce Buenos Aires is pushing the boundaries once more in this opus for Unilever’s Axe. Whatever ...

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Crispin Porter takes different mobile tack for Nokia

More tie-ups, this time between Nokia and Microsoft for their Windows phones. Nokia/Microsoft/Windows does sound a bit like a horse designed by a committee but at least the combo is trying to something a bit different with its advertising. Here’s ...

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