Tag Archives: tbwa

My previous piece on the famous advertising lunch got me thinking about the ones that were truly about making history. When we went through the process of selling Simons Palmer to Omnicom it became clear the interest was purely for ...

I’ve just read a story written by a female journalist about the new Bridget Jones book where she reminisces about life as a scribbler back in the days when Bridget was a singleton. It got me thinking about the status ...

Isn’t technology wonderful? All that stuff inside Apple’s new iPhone 5 and what are they promoting? That you can have it in lots of colours. But that’s the market for you these days and at least it’s a less taxing ...

There are quite a few poachers turned gamekeepers around in the ad business these days and two of the highest profile are Mike Greenlees and Nick Manning, CEO and international president respectively, of AIM-quoted ad monitoring business Ebiquity. Greenlees (left) ...

Over the last week there has been a frenzy of speculation about the proposed merger between Omnicom and Publicis. It probably goes without saying – but I will – that both Mr. Wren and M. Levy will have discussed in ...

25 years ago today five of us announced the start of a new advertising agency with a front page splash in Campaign magazine. We all met up for lunch that day trying to figure what would happen next. We had ...

The world and its aunt are giving this debut campaign from Boston agency Mullen for Honda’s Acura a monumental monstering. Honda moved Acura, its posh SUV, out of RPA when it reviewed the whole account last year (RPA kept the ...

Omnicom-owned TBWW is launching an new outpost of its Being Worldwide network in Shanghai. Being boss Nicholas Bordas (left) says: “Je suis convaincu que sous la direction de Shel, Being Shanghai aura un grand succès auprès des de clients à ...

Trevor Beattie, the founder of Beattie McGuinness Bungay, did a turn at the Advertising Week Europe conference today at which he announced that 30, 60 and any other second ad above five was a waste of time and space – ...