Tag Archives: tbwa

New Nissan US boss slams Nissan United ad efforts

Neil Dawson, newly installed as global ECD of Nissan United, TBWA’s unit dedicated to Nissan, is busy getting his US visa and packing his bags. Neil had better get a move on as Nissan’s new sales and marketing boss Christian ...

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Neil Dawson lands top TBWA Nissan creative role

Dawson Pickering co-founder Neil Dawson is joining TBWA’s Nissan United as global executive creative director. Nissan United is a dedicated unit of TBWA owner Omnicom that leads the Nissan account globally. The appointment marks Dawson’s return to TBWA where he ...

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TBWA revisits past glories for Coco de Mer

TBWA London is gaining quite a reputation for old-style ads, partly through its work for Lidl rather bizarrely. Possibly because it plays host to more than a few old-syle creatives. One such is ECD Walter Campbell, who scooped up a ...

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Gap and BBDO exec Marcela Aguilar takes the marketing reins at ‘fashion company’ Apple

Apple has hired Gap marketing boss Marcela Aguilar (left), the exec behind its lauded ‘Dress Normal’ campaign as director-global marketing communications; presumably its top marketer although it’s pretty hard to tell with tech companies. Prior to joining Gap in 2011 ...

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