Tag Archives: tbwa

One rather hesitates to interfere with the American obsession for basketball but here goes. Apple has signed NBA star Kobe Bryant for a new TBWA\Media Arts Lab ad plugging both its Siri ‘concierge’ service and its fourth generation Apple TV ...

Neil Dawson, newly installed as global ECD of Nissan United, TBWA’s unit dedicated to Nissan, is busy getting his US visa and packing his bags. Neil had better get a move on as Nissan’s new sales and marketing boss Christian ...

Dawson Pickering co-founder Neil Dawson is joining TBWA’s Nissan United as global executive creative director. Nissan United is a dedicated unit of TBWA owner Omnicom that leads the Nissan account globally. The appointment marks Dawson’s return to TBWA where he ...

What is it about TBWA London? Just when you thought the agency, which has had more upheavals over the past 20 years or so than hot dinners, had stabilised under chairman and CCO Peter Souter, an old AMV BBDO hand, ...

TBWA London is gaining quite a reputation for old-style ads, partly through its work for Lidl rather bizarrely. Possibly because it plays host to more than a few old-syle creatives. One such is ECD Walter Campbell, who scooped up a ...

Omnicom has finally confirmed that it’s going to move most of its big agencies into a refurbed building in Southwark Street near London’s South Bank (as we forecast way back in June) but, unsportingly, has decided not to group AMV/BBDO ...

Ad Age reports that Infiniti, Nissan’s upscale car brand, is about to move its global account into Crispin Porter+Bogusky from TBWA, which still handles the main Nissan account. No great surprise there, CP+B has picked itself up following the departure ...

Ad Age has a piece today on Robert Senior, the new global CEO of Saatchi & Saatchi. Senior (left) takes over from Kevin Roberts next January. Which prompted the thought: how come so many alumni of TBWA in the UK ...

Apple has hired Gap marketing boss Marcela Aguilar (left), the exec behind its lauded ‘Dress Normal’ campaign as director-global marketing communications; presumably its top marketer although it’s pretty hard to tell with tech companies. Prior to joining Gap in 2011 ...