Tag Archives: tbwa

Does the iPhone 7 need more than TBWA’s beautifully-crafted balloons?

You never get fired for balloons in ads, that’s for sure, and TBWA\Media Arts Lab has rounded up more than a few for the latest instalment of its ‘Practically Magic’ campaign for Apple. This time plugging ‘expressive messaging’ on the ...

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TBWA uncorks a timely slam dunk for Apple

One rather hesitates to interfere with the American obsession for basketball but here goes. Apple has signed NBA star Kobe Bryant for a new TBWA\Media Arts Lab ad plugging both its Siri ‘concierge’ service and its fourth generation Apple TV ...

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New Nissan US boss slams Nissan United ad efforts

Neil Dawson, newly installed as global ECD of Nissan United, TBWA’s unit dedicated to Nissan, is busy getting his US visa and packing his bags. Neil had better get a move on as Nissan’s new sales and marketing boss Christian ...

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Neil Dawson lands top TBWA Nissan creative role

Dawson Pickering co-founder Neil Dawson is joining TBWA’s Nissan United as global executive creative director. Nissan United is a dedicated unit of TBWA owner Omnicom that leads the Nissan account globally. The appointment marks Dawson’s return to TBWA where he ...

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TBWA revisits past glories for Coco de Mer

TBWA London is gaining quite a reputation for old-style ads, partly through its work for Lidl rather bizarrely. Possibly because it plays host to more than a few old-syle creatives. One such is ECD Walter Campbell, who scooped up a ...

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