Snickers owner Mars has denied Twitter gossips that it’s changing the format of its top selling confectionery to remove so-called “dick veins’ from its surface. Following a Twitter kerfuffle when someone noticed a smooth Snicker, Mars said: “contrary to what’s ...
Read More »Timing is not quite all as Jurgen Klopp debuts for Snickers
This may cheer up Jurgen Klopp, mulling over the first defeat of Liverpool by Everton for 20 years or so. Another addition to the bulging Klopp bank balance, courtesy of Snickers (German version below.) https://www.youtube.com/watch?v=sX3jm3oYUIo Klopp says: “My family and ...
Read More »Snickers’ live Super Bowl ad collapses
Here’s one Super Bowl effort we didn’t see before the game for the very good reason that it’s live (or was), from BBDO New York for Snickers showing that things go wrong when you’re hungry, even live ads. Well it’s ...
Read More »Willem Dafoe’s upskirt triumph for Super Bowl Snickers
Teaser ads for the Super Bowl are usually a big, big bore but Snickers’ effort from BBDO New York was diverting, a take on Marilyn Monroe serenading JFK. One dozy trade publication thought ‘Marilyn’ was a lady with a very ...
Read More »BBDO promises a hairy-chested Super Bowl ‘blonde bombshell’ for Snickers
It’s pretty hard to get excited about Super Bowl ads – despite the hoopla – but we’ll persist. BBDO New York is promising something interesting in this teaser ad for Snickers, a Super Bowl regular so all that money must ...
Read More »Matt Williams: Super Bowl Snickers winner is a great campaign – but Canal+ is epic
Freddie Flintoff (a former cricketer) has a new show on Sky about fish and chips. That’s about as exciting as the adverts got in the UK during the Super Bowl. Unlike in the States, it’s fair to say no-one on ...
Read More »AMV brings back Mr Bean for Snickers ‘Kung Fu’ epic
More Snickers but this time it’s AMV/BBDO’s big budget campaign ‘You’re Not You If You’re Hungry.’ This campaign’s last outing was an ad featuring divas Joan Collins and Stephanie Beacham in the unlikely setting of a football changing room. Snickers ...
Read More »If you were an advertiser would you shell out all that money for Cannes next year?
I don’t think I would although, mercifully, I’m not an advertiser. But there does seem to be a groundswell of opinion that the Cannes Lions festival has lost its way – awarding nice bits of creativity (to be fair it ...
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