publicis
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Omnicom agrees deal for IPG – but game may not be over yet
So now we wait. Omnicom has agreed its deal to buy US rival IPG (Interpublic) in a deal which values…
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Michael Farmer: why Publicis is leading the holding company pack
This is consultant Michael Farmer’s recent article from his Substack series C-Suite Blues. Making Sense of Four Holding Companies: WPP,…
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Now Publicis job axe hits digital agencies Digitas and Razorfish
Publicis is baring its teeth this Halloween with a mounting pile of dismissals among its US agencies. Last week it…
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Ad Tech
Are the big ad holding companies still holding up?
For decades they’ve been the central plank of the worldwide advertising empire but now people will be asking (of the…
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Why an independent Havas would make a tempting target for acquisitive agency buyers
How long can an independent Havas stay – independent? Owner Vivendi is planning to list the agency group on Euronext…
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Publicis edges ahead of Omnicom in ad holding company fast-track race
Publicis has narrowly edged ahead of Omnicom in Q2 2024 with organic growth of 5.6% (Omnicom registered 5.2%) and ahead…
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Agencies
Second Publicis AI vid annoys rivals
This AI effort from Publicis featuring tech bosses and a few agency types seems to have annoyed the latter. WPP’s…
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Are London creative agency CEOs now an endangered species?
Has becoming CEO of a network London creative agency become the impossible brief? James Denton-Clark (below) is departing Saatchi &…
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Publicis launches Cannes Lions AI ‘bullshit detector’
Publicis is getting cocky about AI at the Cannes Lions. When others will be boring all and sundry on the…
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