Tag Archives: publicis

File under funny old world. Here’s a campaign for Hewlett Packard Enterprise from Publicis in the US celebrating Exascale Day (which you did of course on October 18, who needs Halloween?) Exascale refers to computing systems capable of computing 10 ...

The good news for Publicis Groupe is that it cut it losses in the third quarter of 2020, losses in terms of organic growth which is the only measure of ad holding companies analysts and investors tend look at. Organic ...

Publicis and private equity-owned production house Tag are teaming up to form a global production business for major client GSK. As ever these days, one of the aims is to “leverage data to optimize content effectiveness.” Publicis Groupe COO Steve ...

Publicis Groupe, the first of the big ad holding groups to report half-time 2020 figures, is weathering the Covid storm reasonably well it seems. Reported net revenue was up 9.7% in H1 with a big contribution from newly-acquired data business ...

Publicis Groupe-owned BBH has instituted a round of lay-offs, with a 20 per cent cull of its New York and LA offices. No word from HQ about London yet but it’s hardly likely to escape. London-based group CEO Neil Munn ...

How are we to assess the fortunes – and management – of the big ad holding companies over the next few months? Companies of all shapes and sizes are set to struggle with the Covid-19 outbreak of course, with a ...

Publicis Groupe is continuing its deep dive into consultancy with the acquisition of Australian management consultancy Third Horizon which will become part of Publicis Sapient. Founded in 2004, Third Horizon works with clients including the New South Wales and Victoria ...

San Francisco-based Salesforce is one of the behemoths of the digital world (although it doesn’t sound like one), through its its cloud-based CRM software and linked services. Publicis Group had a joint venture with Salesforce called Sapient i7 (me neither) ...

Publicis Groupe may be navigating problems but one of the jewels in its crown is Publicis Italia, not least for its work on Heineken. Here it is challenging stereotypes, not going all LGBT (some of it might be) but riffing ...