publicis groupe
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Ad Tech
This is how Publicis Groupe’s Marcel platform will work
Publicis Groupe has revealed details of how Marcel will work when it launches in January 2019. Marcel, you may remember,…
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Publicis wins Campbell’s Soup with global full service pitch
Arthur Sadoun has landed another big one. Publicis Groupe has won Campbell Soup’s global full service account in a pitch…
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Ciesco: WPP brings up the rear as marketing groups struggle in 2017 – UK is strongest region
By Ciesco. WPP, the world’s largest marketing group, suffered its worst year since the 2009 recession in growth terms in…
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Skoda review puts Fallon and Publicis on the spot
Here’s a nice one for some lucky agency. Campaign reports that VW-owned Skoda, which is winning sales and plaudits left,…
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US ad recovery brings Q4 boost for Interpublic
The US ad market seems to have rebounded strongly in the last quarter of 2017 judging from Interpublic’s Q4 and…
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Sadoun hails “transformative” Mercedes win for Publicis
Arthur Sadoun of Publicis Groupe (below) is appearing more often in the media than WPP’s Sir Martin Sorrell these days…
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Sadoun trumpets transformation at Publicis
Arthur Sadoun’s ongoing message about business transformation was joined by a new mantra – “a shift from a holding company…
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Cannes Lions still a poser for Publicis Groupe’s Sadoun even though he’s not entering
Cannes Lions has named its jury chairs for this summer’s awards fest, one which also features a new awards line-up…
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Sadoun produces a Microsoft rabbit out of the hat for Marcel
When new Publicis Groupe CEO Arthur Sadoun caused a storm on La Croisette last June by saying he was pulling…
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