media review
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Kraft Heinz global media review turns into money fight
Big companies start media reviews banging on about value and effectiveness and end up trying to negotiate the most onerous…
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AB InBev readies “punishing” global media review
Brewing giant AB InBev is reported to be reviewing its $4.8bn global media account, just two years after it chose…
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Another media win for Publicis as it lands $1.8bn GSK
Publicis boss Arthur Sadoun and Publicis Media head Steve King have landed another big name – pharma giant GSK’s $1.8bn…
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Now £400m Sky, Campbell’s and Marriott review media accounts out of WPP
Another day brings another media review – as well as another media agency boss departing – and now Sky, Britain’s…
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Government promises “transparent” media review as big groups pitch for £140m
The UK government is reviewing its £140m or so media account after four years with Dentsu Aegis’ Carat. And the…
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Now post-merger AB InBev joins media review round
It’s already a busy year for media agencies with clients on the warpath and the media agencies themselves in hot…
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P&G calls full-on media review of £210m UK account
Procter & Gamble has called a full review of its £210m UK media acccount which is yet another headache for…
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New EE owner BT reviews £160m media business
BT is reported by Campaign to be reviewing its media business following its acquisition of EE. The two accounts are…
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Omnicom’s PHD lands £2bn Volkswagen media prize
PHD, for ages the second brand in Omnicom’s media empire to OMD, is beginning to rival its big brother with…
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