Tag Archives: mcgarrybowen

Droga5 announces start-up team for London launch

Droga5, which announced last week that it was setting up a global network (it currently operates in New York and Sydney) has chosen London as its gateway to Europe; poaching Kevin Dundas (right) from 180 Amsterdam as its CEO and ...

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W+K London back on the case for new Honda Civic

Honda seems to be in a bit of a mess at the moment; laying off 800 workers at its UK plant while upscale rival Jaguar Land Rover is adding them. And the company is reviewing its creative agency in the ...

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Dentsu boss Tim Andree sets out new China strategy

China and Japan aren’t always the best of pals (that’s enough serious political analysis for now) and Japanese marcoms giant Dentsu has therefore found it difficult to expand in its neighbour’s huge market. The traditional Dentsu model, providing absolutely everything ...

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Budweiser in, Heineken out at AKQA in the US

Anheuser-Busch InBev has named AKQA as its US digital agency for Budweiser, Bud Light and Stella Artrois, replacing Heineken at the WPP-own company. Heineken is in the process of moving its digital work to above-the-line agency Wieden+Kennedy. In US terms ...

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