Tag Archives: lucky generals

Lucky Generals launches ‘Goonervision Song Contest’ for Paddy Power

I’ve often found Paddy Power’s advertising efforts mildly irritating – sometimes more than that. You set out to be ‘disruptive’ and it often seems as though the kids have taken over the nursery. The missing factor is ‘taste,’ a rather ...

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Paddy Power and Lucky Generals bring election to life

Lots of people have been bemoaning the lack of sparky election ads, harking back to the moth-encrusted days of Saatchi’s ‘Labour Isn’t Working’ for Margaret Thatcher and the Tories. Up and coming London agency Lucky Generals produced a couple of ...

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Is Waitrose heading for Lucky Generals?

My spies tell me that creative Ken Hoggins has been sighted in the vicinity of newbie agency Lucky Generals. Ken has worked on the Waitrose account in various guises, most notably at Hoggins O’Shea which handled the account for a ...

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Why Labour’s General Election women’s campaign is not so pretty in pink

In the UK this will be the longest General Election campaign ever, thanks to the coalition government’s decision to introduce fixed five year intervals between elections. And pretty boring it’s been so far. So thanks to the Labour Party and ...

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Paddy Power shows its gay-supporting side with Rainbow Laces equality campaign

Good Heavens, here’s something intelligent from Ireland’s favourite bookmaker Paddy Power. The betting outfit, notorious for its ‘look at me I’m funny’ ads, has teamed with equality charity Stonewall and the Gay Football Supporters Association (wonder how many members they ...

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