Tag Archives: kinetic

Kinetic launches new programmatic platform with Bitposter

There could scarcely be a more controversial topic in adland than programmatic buying but WPP-owned out of home giant Kinetic is wading into the fray with the launch of a new, so far un-named, automatic OOH trading platform using Bitposter ...

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Kinetic’s Aviator hires new boss from IPG and sets off in search of mobile-enabled travel market

WPP-owned out of home media buyer Kinetic has an airport marketing unit called Aviator and it’s appointed Janice Tan (left) as global head, based in Singapore. Tan reports to Kinetic global CEO Mauricio Sabogal. Kinetic, like its biggest global rival ...

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Steve Ridley’s replacement at Kinetic, Camelot media moves and Holler makes London Live programme

***I see that Mauricio Sabogal (left), global CEO of Interpublic’s third media agency network BPN, is leaving to become global supremo of Kinetic, WPP’s out-of-home behemoth. BPN, which always seemed like a shot in the dark given that IPG’s existing ...

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Steve Ridley steps down as boss of Kinetic

Steve Ridley (left) is stepping down as CEO WPP-owned out of home giant Kinetic after 15 years with Kinetic and its predecessor Poster Publicity. Ridley became CEO in 2010, taking over from Eric Newnham who led the sale of Poster ...

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Talon’s Eric Newnham in line for entrepreneur gong

It’s always nice to see people you know doing their bit for the country and my friend Eric Newnham (left), boss of go-go OOH agency Talon, is one such, which has now been recognised by the Great British Entrepreneur Awards ...

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