Tag Archives: Isobel

Independent agency Isobel wins Caffè Nero account

Caffè Nero has appointed independent creative agency Isobel as its lead agency for marketing campaigns in the UK. The pitch was managed by Pimento. Caffè Nero now operates over 650 stores in the UK, with 900 stores worldwide across ten ...

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BrewDog pinches rivals’ slogans in vintage knocking copy campaign from Isobel

Scottish craft brewery BrewDog has so far resisted the blandishments of the big brewers (although not private equity) and agency Isobel has created a perky new poster campaign for the beer “disrupter,” comparing its products to some better known mass ...

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Kelly’s returns with all-in-Cornish campaign from Isobel

As the sun peeps nervously through the British early summer gloom Kelly’s of Cornwall returns with its diverting all-in-Cornish campaign from agency Isobel for local ice cream maker Kelly’s of Cornwall. A winning twist on I-do-like-to-be-beside-the-seaside (sometimes). Somehow a Magnum ...

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Isobel turns on the style for property company Hammerson

Property company Hammerson, which owns some of the UK’s biggest shopping centres, is adding Style Seeker to its Plus app, allowing fashionistas the chance to snap anything that takes their fancy and find it (or something similar) in the shopping ...

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Jamie Williams of isobel: why ending negative stereotypes needs to be everyone’s responsibility

The new ASA gender stereotyping guidelines should be welcomed by brands, agencies and the wider advertising industry, but enforced regulation is not enough. Formalising regulation is a natural step on from discussions around big issues, such as gender equality in ...

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