france
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Durex dives deep into plaisir with graphic sex guide from Dentsu
Dentsu Creative in France has produced what may be the most graphic commercial trip around the world of l’amour (even…
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WPP boosts media owner portfolio with France’s LNEI
WPP is making yet another media investment, this time in Les Nouvelles Editions Indépendantes SAS (LNEI), a media group that…
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News
Some thoughts for France
It’s quite possible that some of our readers in France were caught up in the appalling events of Friday 13,…
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Less means much more for SNCF in sparky new price promotion campaign from TBWA Paris
There’s some very nice work coming out of France at the moment and, among other things, some agencies seem to…
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TBWA Paris finds some ooh la la for McDonald’s
McDonald’s is still struggling to position itself in a global market that now offers fast food of every description, not…
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Biborg reveals secrets of latest Sony game launch
French interactive agency Biborg has been working its wonders for Sony PlayStation’s The Last Of Us franchise; a shoot-em-up game…
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Were these the best ads shown at Cannes? Probably – but not many are for brands as we know them
Here’s Adweek’s reel of the 21 best film ads at Cannes this year. Most of the top ten we spotted…
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TBWA’s Being Worldwide to open in Shanghai
Omnicom-owned TBWW is launching an new outpost of its Being Worldwide network in Shanghai. Being boss Nicholas Bordas (left) says:…
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Coke tries to sweeten the pill, BT takes on Sky, Decisive roughs it for Desperados and Billington Cartmell gets mouthy for Wrigley
***There’s been much ado this week about the announcement by Coca-Cola boss Muhtar Kent (left) that it’s going to put…
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