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Lucky Generals raids Droga5 for new CCO and CSO
Lucky Generals has raided Droga5 in London for what looks like its next generation management, luring CCO Shelley Smoler and…
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Ad Tech
WPP falls back in H1 2024, sells FGS Global for £604m
The good news for WPP as it reports its half year 2024 figures is that it’s banking £604m after tax…
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Advertisers
Suzuki tries to break the car ad mould with – an idea
Here’s a turn-up: a car campaign with an idea. ‘The best kept secret on the road’ for the Suzuki Swift…
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Expanding Specsavers lures two creatives from high profile agencies
You could make the case that Specsavers Creative and Channel 4’s 4Creative are the two most consistently creative agencies in…
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Mars eyes Kellanova deal to create consumer goods and petcare giant
Privately-owned Mars is believed to be eyeing a deal for snacks rival and Pringles owner Kellanova, the former snacks division…
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Advertisers
McDonald’s gets in the Olympic spirit – without the Olympic sponsorship
Despite ending its decades-long Olympic sponsorship deal in 2017, McDonald’s France and DDB Paris have found a clever way for…
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News
Heineken wants you to forget its beers
We overlooked International Beer Day (does the world really need another “day”) but Heineken and Publicis’ Le Pub marked it…
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Advertisers
Kevin Henry of Ocean Outdoor: how brands can leverage sports with high profile OOH fan experiences
1/Ocean has become, in part, a free to air sports broadcaster in recent years with its large screen coverage of…
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Advertisers
MAA Ads of the Week: AMV BBDO for Bodyform, Brothers and Sisters for TNT Sports
It’s the Olympics when even the finest timepieces can’t differentiate between two competitors. And we have a dead heat between…
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