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Uncommon rewinds for Ocado with ‘Life delivered’
Reliability and trust are the watchwords for Ocado in Uncommon Creative Studio’s first work for the brand since winning a…
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News
VCCP takes Hovis to TV for first time in six years
Hovis is reportedly in merger talks with Kingsmill as the baking industry consolidates to cope with higher costs and a…
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Anomaly makes media magic for Amazon Ads
Amazon is hard on the heels of Apple when it comes to using ads to make a tech behemoth more…
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Winning streak Lucky Generals lands Holland & Barrett
Lucky Generals has won UK retailer Holland & Barrett, a big operator with over 1,000 stores in and outside the…
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Karst and Skelton launch new OOH media agency contender Silverflow
There’s a new international Out of Home media agency launching into a market currently dominated by Talon and billups, Silverflow…
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All brands need is 1.5 seconds of your time, says VCCP
When we’re all swiping, scrolling and skipping, attention becomes a critical commodity. But now VCCP has some good news for…
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Agencies
Wren stays on at Omnicom to oversee IPG merger – at $1 a year
Omnicom boss John Wren has signed a new contract – at a bargain basement $1 a year – to stay…
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MAA Ad of the Week: Hawaiian Tropic ‘Tana Sutra’ by BBH US
A determinedly retro feel and starring a TikTok influencer (Alix Earle) is one way to connect with what one might…
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News
EasyJet passengers ‘unleash their inner diva’ for Eurovision
It’s easyJet’s second year as official airline for the Eurovision Song Contest, and the brand looks to be fully embracing…
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