Tag Archives: featured

Cadbury Creme Egg: how do you NOT eat yours?

People who are lucky enough to buy one of Cadbury’s special Creme Eggs – they are half milk chocolate and half white chocolate – must resist eating the egg if they want to claim prize money of up to £10,000. ...

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Leo Burnett and director Edgar Wright raise McDonald’s arches for the first time

McDonald’s advertising through Leo Burnett in the UK has been pretty seamless, presented as a British brand (without overdoing it.) ‘Fancy a McDonald’s?’ is an Anglicisation of long-serving ‘I’m Lovin’ It’ which caused consternation at Burnett all those years ago ...

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MAA Ad of the Week: Cadbury from VCCP

It’s a long time since Cadbury made the running in creative adland but VCCP’s campaign featuring a dad and a daughter (a mixture of affection and, if not quite embarrassment, family unease) is all the more powerful because it’s low-key. ...

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Ryan Reynolds on the ChatGPT “revolution”

A1 product ChatGPT has the ad business all-a-flutter with fears (hopes in some cases, like the CFO) that it will make copywriters and art directors (among others) redundant as it seems to be able to do everything pretty reliably. Actor ...

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M&C Saatchi joins New Year creative hire round

Some agencies at least are hiring although the turn of the year is traditionally the time when they clear the decks. Anomaly in the US has reportedly gone in for a Roman-style decimation, firing 10%. Reason being that Dunkin’ Donuts ...

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Mother attempts to persuade us that TikTok is for everyone

It’s true that there’s a lot of useful and interesting stuff on TikTok, but in order to access it you do have to spend time teaching the algorithm that you don’t want to watch kids dancing or mums getting drunk ...

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Harbour Collective wins key workers discount scheme Network

Paul Hammersley’s Harbour, a collective of specialist agencies, has won Network, described as a discount scheme for key workers. Network is behind schemes including discountsforteachers.com and healthservicediscounts.com and has over three million members in the UK. MD Storm Postlethwaite says: ...

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Uncommon writes fantasy OOO replies in latest BA work

Uncommon’s work for British Airways is gaining momentum, and the outdoor version of the “Take your holiday seriously” campaign for the airline’s holiday offering shows again that it has a sense of humour. New posters feature those out of office ...

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