Tag Archives: diageo

Diageo has picked Mother London to handle Irish liqueur Baileys globally. Baileys quit BBH earlier this year saying it was going to handle the account in-house, as it did with Johnnie Walker (also at BBH). Anomaly was subsequently appointed to ...

Diageo’s signature Johnnie Walker brand famously departed BBH at the end of last year. New broom Anomaly has come up with a new strategy in place of ‘keep walking,’ namely ‘instigators of change.’ One can see why they departed the ...

BBH appears to have shown big client Diageo the door, after losing Johnnie Walker to Anomaly. Despite the honeyed words coming both parties there’s no doubt that the loss of Johnnie Walker, for which BBH had produced outstanding work over ...

Gordon’s gin, which owner Diageo says is the world’s best-selling London Dry Gin, is debuting a new brand character – ‘Gordon The Boar’ – in a holiday campaign breaking today (Christmas Eve). Presumably it’s from BBH, Gordon’s agency of record, ...

BBH New York’s ‘The Next Step’ ad for Johnnie Walker that we reported on yesterday was even more valedictory than we thought, brand owner Diageo has just moved the business to Anomaly from BBH London. BBH repitched against Anomaly, BBDO, ...

Diageo’s Johnnie Walker is reviewing its account at BBH – surprisingly as the agency has produced some famous work, most notably the single take epic ‘Keep Walking’ featuring Robert Carlyle in 2009. Whether or not this was on BBH New ...

Last year BBH produced an arty Busby Berkeley-style epic for Baileys. This year it’s going all ‘fun girls’ in a new global holiday campaign. It’s reminiscent, in intention at least, of Mother’s ‘Here Come The Girls’ for Boots. Hmm. Baileys ...

BBH in London may be having its travails with client Diageo (which is reviewing BBH’s Johnnie Walker account for some reason) but Neogama/BBH in Brazil is firing on all cylinders for another Diageo whisky brand, White Horse. Not sure about ...

Christmas is a time for ghost stories and nightmares as well as festive jollity and there’s more of the former than the latter at BBH just now. Diageo’s Johnnie Walker (left) is reviewing its global account (despite sales almost doubling ...