Tag Archives: ddb

Matt Eastwood takes the hot seat as JWT CCO

Why’s it such a hot seat? Because JWT (or J. Walter Thompson as we’re now supposed to call it, again) has had more creative directors on either side of the Atlantic than you could shake a stick at in recent ...

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McDonald’s boss blames DDB and Burnett for sales flop

McDonald’s has just posted its first sales drop in nine years and so CEO Don Thompson (left) is threatening lead agencies DDB and Leo Burnett with all manner of horrors, including new agencies on the account or even losing their ...

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Dentsu boss Tim Andree sets out new China strategy

China and Japan aren’t always the best of pals (that’s enough serious political analysis for now) and Japanese marcoms giant Dentsu has therefore found it difficult to expand in its neighbour’s huge market. The traditional Dentsu model, providing absolutely everything ...

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