Tag Archives: ddb

That’s a big claim isn’t it? But Julian Koenig (left), who has died aged 93, was the man who wrote the celebrated ‘Think Small’ campaign (below) for Volkswagen and agency Doyle Dane Bernbach. This was in an era when American ...

The DDB network is famous for lots of things although, it must be said, more for what it did – Bill Bernbach and all that – than what it does now across the piece. But you can say that of ...

Why’s it such a hot seat? Because JWT (or J. Walter Thompson as we’re now supposed to call it, again) has had more creative directors on either side of the Atlantic than you could shake a stick at in recent ...

McDonald’s has just posted its first sales drop in nine years and so CEO Don Thompson (left) is threatening lead agencies DDB and Leo Burnett with all manner of horrors, including new agencies on the account or even losing their ...

Where would I like to work if I was still inclined to work in the ad biz! Stephen has been kind, or insane enough, to include me in the coterie of Ad Greats, Almost Greats, Wanna be Greats, and never ...

Over the last week there has been a frenzy of speculation about the proposed merger between Omnicom and Publicis. It probably goes without saying – but I will – that both Mr. Wren and M. Levy will have discussed in ...

Richard Pinder writes: When first hearing the Publicis and Omnicom merger rumours you could have been forgiven for thinking it to be some silly season gossip. But as we know POG is not a passing fancy, it is for real. ...

I was flattered when Stephen asked me to sully the pages of MAA with my choice of “Desert Island Ads.” After all, the previous writers have indeed been the crème of London’s adverati whose opinions are valued in the best ...

Why, despite spending gazillions on ads, can’t Pepsi ever come up with a campaign? Its latest big thing is Beyonce (nothing personal dear) and here she is in a new ad for Pepsi Max called ‘Mirrors’ from 180LA. And what ...