coca-cola
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Advertisers
Now Honda joins the ranks of ‘feel good’ advertisers
Here’s yet another example of a big advertiser coming up with a meaningless anthem to make us all feel, in…
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Advertisers
Hugh Baillie quits Hello People to head up French digital group FullSIX/Grand Union in the UK
Hello People co-funder Hugh Baillie is leaving to be CEO of Grand Union, one of the agencies in the French-owned…
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Advertisers
Coke’s new ‘Reasons to Believe’ is…unbelievable
The same debate has probably been going on for nearly 40 years in Coke HQ Atlanta: why don’t we give…
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Santo produces brilliant fatherhood tale for Coke
You have to hand it to Coca-Cola: it’s the all-time ubiquitous product. It’s already hijacked Christmas with bloody great red…
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Cheil UK sheds Samsung image with new Coke brief
Cheil UK has taken a major step towards shedding its image as a Samsung-only agency (South Korea’s Cheil used to…
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WCRS founder Robin Wight picks his Desert Island Ads
Robin Wight was one of the four founders of Wight Collins Rutherford Scott, one of the best-known and most highly-regarded…
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Coke’s anti-obesity campaign from David is still carrying a bit too much fat
Coca-Cola is making a manful effort to fend off accusations of fuelling obesity and here’s the latest, an ad from…
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Droga5 gets set for $500m Moto X ad bonanza
Google-owned Motorola has been unveiling its new Moto X smartphone with enticing details about a $500m ad budget. This rather…
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Ogilvy New York debuts post-Cannes Lions ‘thank you’ film for buoyant Coca-Cola
Coca-Cola has been mentioned as one of the clients that might object to the PublicCom merger as it has some…
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