Sean O’Brien, the man famously videoed dancing at a concert by a group of people who were cruelly taunting him, was recently quoted as saying “there are many more nice people than there are bad people.” It would have been ...
Read More »Matt Williams: pointers to the future from Saatchi’s venerable New Directors Showcase
It’s no secret that each year we see agencies at Cannes try to outdo each other by bringing in bigger and better celebrities to speak at their panel sessions and mingle at their parties. Kim Kardashian, Pharrell Williams, Will.i.am…we’ve had ...
Read More »Jane Austin: does mobile creative have to be so bad?
Mobile advertising is like old people sex – dry, boring and everyone pretends it doesn’t exist. These are the words of Frank Lipari, creative director of mobile agency Fetch, speaking at Cannes on the theme of ‘a new era of ...
Read More »Droga5 wins Cyber Grand Prix with brilliant Giselle Bundchen campaign – but ‘cyber’ isn’t why it’s good
Part of the trick about Cannes is to enter your ad – or whatever it may be – in the right category. One regular source of confusion is the ‘Cyber’ contest, which Droga5 has just won with its campaign for ...
Read More »Why ‘antichrist’ Marilyn Manson is a born adman
At Cannes this year, Marilyn Manson put paid to one of the many myths that have grown up around him. When asked if he really did have a rib removed so he could perform oral sex on himself, he replied: ...
Read More »Cannes: La Communidad scoops Press Grand Prix for Buenos Aires bike scheme
The Cannes Press Grand Prix has gone to City of Buenos Aires Public Bike System and La Communidad’s US office for this campaign, ‘Never Stop Riding,’ plugging the expansion of the Argentine capital’s bike scheme. And very clever and attractive ...
Read More »Cannes: Grey New York wins Direct Grand Prix for Volvo Super Bowl ‘ambush’
As above, the Direct Grand Prix at Cannes has gone to another of those campaigns that play off/ambush all the hype around the Super Bowl and its ads. Via a competition, ‘Interception,’ offering Volvo SUVs to people who join the ...
Read More »Matt Williams: how Snapchat’s Evan Spiegel broke the rules but became a success
One thing everyone is excellent at here at Cannes is overanalysing things. Why did that award win over that one? Why did they pick that shot? Hell, we even spend a rather large quantity of time debating the reasons for ...
Read More »Cannes: FCB Inferno wins big for Sport England
FCB Inferno’s much-praised ‘This Girl Can’ campaign for Sport England won the Cannes Health Lions ‘Grand Prix for Good’ as this year’s Festival kicked off. This was open to Gold winners not eligible for a Grand Prix in their own ...
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