Tag Archives: brazil

Here’s an interesting notion from Ford, Spotify and Brazilian newspaper Estadão: Ford’s ST Edge SUV is sponsoring Spotify’s first news feed with content from a bespoke team at the newspaper released when the newspaper is published. Dealmaker is WPP and ...

Life as a creative isn’t all fun and games – or so we read – and to promote its 44th Annual and Festival in September Brazil’s Creative Club (Clube de Criação) is continuing with FCB Brazil’s ‘anger’ campaign (creatives are ...

‘Symphony of Violence’ from creative collective Unlockers is part of a project to break Brazil’s apparent inertia about violent crime, with someone murdered every ten minutes, 850,000 over the past 15 years. So the film replicates the shots fired for ...

IPG’s Mullen Lowe seems to have settled its rather embarrassing legal problems in Brazil, closing its Brasilia office in the process. Former Borghi/Lowe executive Ricardo Hoffman has been indicted for making payments to a Brazilian congressman through shell companies owned ...

M&C Saatchi worldwide has bought a stake, presumably a minority, in Brazilian creative agency Santa Clara. Headed by CEO Ulisses Zamboni and CCO Fernando Campos, Santa Clara is headquartered in Sao Paulo. Brazil is top of every agency’s wish list ...

Iconic camera Leica (for once the adjective is justified) is celebrating its 100th birthday so it’s commissioned F/Nazca Saatchi & Saatchi in Brazil to mark the occasion with a film. These grainy old snaps are difficult to market these days, ...

WPP boss Sir Martin Sorrell seems to be sticking to his policy of making small acquisitions in fast-growing markets – his AKQA bought something or other the other day – and now JWT has bought a majority stake in Brazil’s ...

Skol ‘lager’ first saw the light of day in the 1960s as an attempt to create a global beer brand – despite being the most ersatz of lagers. Astonishingly it remains the biggest beer brand in Brazil, so I guess ...

Just in Brazil so far, but the news will be greeted warily by existing pay-TV companies such as Britain’s BSkyB and warmly by the world’s bigger football clubs. Apple TV, hitherto a set-top box business (albeit one boasting a $1bn ...