Tag Archives: bmw

Lowe coup as Ogilvy’s Sjoenell heads back to Sweden

When you’re looking for a creative these days it’s probably a good idea to head for Scandinavia but one of the region’s top exports, Ogilvy & Mather New York CCO Calle Sjoenell (left), is heading in the opposite direction. Sjoenell, ...

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Is Cundari’s new BMW M4 ad a trick or a treat?

This ad for BMW’s new M4 speed machine from Montreal agency Cundari is causing a bit of a stir with many social media types claiming it’s faked. Cundari isn’t saying (which means that some of it probably is). Who cares? ...

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WCRS founder Robin Wight picks his Desert Island Ads

Robin Wight was one of the four founders of Wight Collins Rutherford Scott, one of the best-known and most highly-regarded UK agencies of the 1980s and beyond. WCRS produced ground-breaking campaigns for BMW, Carling and Orange among many others. He ...

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BMW tops list of ‘world’s most reputable companies’

Something called the Reputation Institute, which represents ‘reputation managers,’ has produced a survey of the world’s most reputable companies based on soundings among consumers in 15 large countries. Reputation is defined by the level of ‘trust, admiration, respect and good ...

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