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Multi-coloured Apple says it’s perfected plastic in new TBWA iPhone 5C campaign
Isn’t technology wonderful? All that stuff inside Apple’s new iPhone 5 and what are they promoting? That you can have…
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Samsung unveils new Apple basher Note + Gear
Ho hum, here’s another testament to the way mobiles are taking over our lives (or that’s what the equipment manufacturers…
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Nir Wegrzyn of BrandOpus: why the client search for creative perfection leads to a state of paranoia
Nir Wegrzyn is CEO of award-winning design agency BrandOpus. He was managing director of design agency JKR for ten years…
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Post-Nokia Microsoft is in the last chance saloon – it needs a brilliant agency and even more brilliant ads
Much scratching of heads about Microsoft’s decision to fork out $7.2bn for Nokia’s phones business – it’s an obvious thing…
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Droga5 gets set for $500m Moto X ad bonanza
Google-owned Motorola has been unveiling its new Moto X smartphone with enticing details about a $500m ad budget. This rather…
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George Parker: how even I failed to keep a giant computer account for a Big Dumb Agency
In which our hero continues his odyssey among the once-mighty tech companies of Silicon Valley and Houston. Unlike the New…
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George Parker and the PC revolution: how Xerox gave Steve Jobs the keys to Fort Knox
“There’s an extra heavy vehicular loading situation on the Bay Bridge” droned the voice of the traffic dude floating out…
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News
Droga5 snipes at ‘patriotic’ Apple with Motorola Moto X fourth of July launch
Motorola is launching its first big new product since being bought by Google (allegedly for its long list of patents).…
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Samsung tries to turn Londoners into artists with new Cheil UK campaign for Galaxy Note 8
The big outdoor screen at London’s Piccadilly Circus is about as iconic an ad site as you get in the…
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