E-cigarettes are a booming market and, as is usual in such cases, one seemingly infested by cowboys. This ad from UK distributor VIP is attracting volleys of complaints for running pre-9pm watershed – or just because it’s gross, naff and ...
Read More »Will Ryanair’s leopard-changing-its-spots act help it to fight Easyjet in the European short-haul market?
So this is Ryanair’s brave new world Ryanair is running new advertising in the UK flagging its new, cuddly brand personality. This one has a visual of a pretty, smiling female staff member in Ryanair uniform, standing in front of ...
Read More »Heineken plays the joker again in ‘Odyssey’ campaign
Heineken has taken wackiness to new heights in a number of recent campaigns (heights if you like them) and its newest, ‘The Odyssey,’ from Wieden+Kennedy Amsterdam keeps up the good work (if you..). Apparently some social media types have questioned ...
Read More »Moneysupermarket’s Kenny Jacobs joins Ryanair – will we now see a proper ad campaign?
Moneysupermarket.com marketing boss Kenny Jacobs (left), a former Tesco exec, only left the price comparison site last week after just a year in the post but but it seems it was his choice as he’s just been named as Ryanair’s ...
Read More »Corona offers drinkers a glimpse of Day of the Dead
On November 1 and 2 they celebrate the Day of the Dead in Mexico and other places so Toronto agency Zulu Alpha Kilo has produced a striking array of packaging and press, poster and social media ads for Modelo Molson’s ...
Read More »HSBC and JWT tweak Aussie tail in new British Lions rugby tour ad
We’re all looking forward to the British and Irish Lions forthcoming rugby tour to Australia (it’s interesting that the Lions is the only time the British and the Irish play together) so sponsor HSBC has made an ad with JWT ...
Read More »Droga5 opens new box of tricks for Newcastle Brown
Droga5 New York is continuing on its heroic task of making venerable Brit beer brand Newcastle Brown hot and trendy with further instalments in its ‘No Bollocks’ campaign. This is partly to promote the brown nectar’s new availability in cans ...
Read More »Under-fire Bud bites back with full-strength ads
We’ve got horsemeat in our burgers (and much else besides) in the UK, now American drinkers are claiming that InBev, which owns Anheuser-Busch, is watering down its beer. Lawyer Josn Boxer says the practice started in 2008 when Belgian brewing ...
Read More »Keep immigrants out – send for M&C Saatchi; new boss at Premier Foods, Ad Age picks 72andSunny
The UK government is apparently considering running an ad campaign to dissuade Bulgarians and Romanians from flooding into Britain when the rules change soon. Lots of references to warm beer, cold and wet weather and an economy run by George ...
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