Research
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Steady as she goes for Omnicom, IPA Bellwether downgrades UK ad growth
You rarely get firewoks from Omnicom and it reported solid Q3 2022 progress with organic revenue growth of 7.5%, upgrading…
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Publicis defies darkening economic picture with 10.3% Q3 organic growth
Publicis Groupe has reported its third strong quarter of organic growth, up 10.3% to end September. This follows double digit…
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YouTube forecasts a ‘Fright before Christmas’ as consumers rein in festive spending
Christmas is going to be a worrying time for marketers as the world appears to go from bad to worse,…
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Saatchi & Saatchi and TMW Unlimited win big in Ocean’s annual digital competition
EE, Zoom By Ocado, Solgar and The Trussell Trust among the award winners. Saatchi & Saatchi and TMW Unlimited have…
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IPA reveals its Effectiveness winners – but where are the great ads?
The UK’s IPA agency trade body is devoting the week to promoting the efficacy of advertising – VCCP has already…
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Marketing budgets under threat as finance directors tighten screws – WFA and Ebiquity
Finance directors are putting marketing and advertising budgets under heavy scrutiny as companies across the world face a volatile and…
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Clients say siloed agencies are ‘not fit for purpose’ in new Dentsu Creative study
The marketing and communications world is changing fast, but 85% of clients think the agency model is not keeping pace…
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Cate Murden: mental health – is your company a safe place?
The ‘5 Second Rule’, created by Mel Robbins, has become infamous as a super simple hack to help anyone struggling…
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Bluemarlin’s Andrew Eyles: how will brands survive the cost of living hunt for value?
Even before the latest hikes in inflation and the cost-of-living crisis, consumers had been growing more cynical about brands, the…
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