Research
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Legal, decent, honest, truthful: the ASA is doing its best as research shows public trust is boosted
The Advertising Standards Association is claiming success for its ad campaign, which ran in the summer and autumn of last…
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MediaSense study recommends shorter, sharper pitches
Everybody hates pitches it seems, apart from, presumably, the agencies that win them. Adam&eveDDB won 20 cor so on the…
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