PR
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System1’s Jon Evans: which Super Bowl ads have earned their money?
Every year millions of American football fans tune into the Super Bowl to see which team will walk away victorious,…
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Publicis Group ends 2022 strongly but offers more modest forecast for 2023
Publicis Groupe ended 2022 in strong style with Q4 organic growth of 9.4% (10.1% for the year) and reported net…
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A tale of two ads: Kevin Bacon (and daughter) for Hyundai, purpose overdose at Avon
Kevin Bacon was once a rather fine, edgy Hollywood actor but for years now he’s been regaling us for EEC,…
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Now VCCP banks on Brian the otter for Thames Water
One of the trickier assignments for any agency this year is the one that faces VCCP for Thames Water, the…
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EssenceMediacom lands Flutter’s £130m gambling drive
Flutter Entertainment is the innocuous-sounding owner of many of the UK’s biggest gambling brands and a growing force in other…
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Accountancy giant PwC offers businesses a ‘New Equation’
If you Google PwC and fines you get a pretty long charge list, fines for mis-auditing companies ranging from BT…
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Saatchi and Saatchi wades into Roe v. Wade
Saatchi & Saatchi has entered the Roe v. Wade abortion lists again with yet another use of its iconic pregnant…
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Meta puts its stamp on the Rugby World Cup with BETC and partners
Meta is the official social media supplier to the 2023 Rugby World Cup, coming up in France in the autumn,…
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MAA Ad of the Week: Working with Cancer from Publicis
Purpose can be a fine thing in advertising if it really means something – not you Hellmann’s – and Publicis…
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