Nike is continuing its crusade against racism with an ad featuring Manchester City and England player Raheem Sterling who was racially abused in a recent match against Chelsea. This follows its lauded (and criticised in some quarters) ad featuring former ...
Read More »A big week in adland: Brexit (inevitably), Read’s vision for WPP and MAA picks its Agencies of the Year
It’s arguably the biggest week of the year for the ad business (and many others of course) with a crucial Parliamentary vote on Theresa May’s Brexit plan due tomorrow (Tuesday) although it’s this column’s view that the Government may yet ...
Read More »Richard Williams: why the big Brexit issue is a dodgy brief
I’m not saying I have any tips for Theresa May as she tries to get her Brexit deal through Parliament, but I do recognise some of the challenges she faces: a dodgy brief and too many people with a say ...
Read More »Sainsbury’s ad furore masks advertisers’ real problem – the growing opposition to corporate mendacity
The UK’s ASA ad regulation body is looking into Sainsbury’s Christmas effort – ‘The Big Night’ – to decide if its brief scene with a boy dressed as a plug is likely to persuade the nation’s children to plug themselves ...
Read More »Droga5 London wins controversial Canada Goose
High end winter clothing company Canada Goose has appointed Droga5 London to handle its global account. D5 CSO Dylan Williams says: “Canada Goose is a growing global brand that is focusing its efforts on honouring the arctic north. We are ...
Read More »People trust ad execs even less than estate agents and Boris Johnson – send for a doctor
Who’d be an ad executive these days? Your clients don’t like you (even the ones who think you’re OK think you’re charging to much), you’re accused of sexism and harassment on a regular basis and if you’re a really unlucky ...
Read More »Clearcast own goal propels Iceland and Greepeace to Christmas success
We’ve got the Christmas ad winner already – and all because Clearcast, a company that acts as a broadcast ad regulator, in its wisdom banned it. It’s Iceland’s “the story of Rang-tang,’ an orangutang which invades a bedroom as nasty ...
Read More »Droga5 takes the news fight to Trump in hard-hitting ‘truth’ campaign for New York Times
President Trump is no fan of the established US media (apart from Fox News), especially the likes of the New York Times which he blames for “fake news,” in a typically Trumpian inversion. Doubt that he’ll be approaching Droga5, the ...
Read More »Nike springs a trademark ambush as it celebrates ‘Just Do It’ with controversial quarterback Kaepernick
Nike is the master of ambush advertising – ask Olympic sponsor Adidas – and it’s launched maybe its most headline-grabbing effort so far with its choice of former San Francisco 49ers quarterback Colin Kaepernick as one of the athletes celebrating ...
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