Politics

Brands join Extinction Rebellion activist in sustainability call at Droga5 London’s Green Pivot

By Anisha Vekaria. Brands including Coca-Cola and Impossible Foods have called for stronger action globally to address green issues and sustainability. Speaking at Droga5 London’s live-steamed Green Pivot event, Rachel Conrad, CCO and Founder of Impossible Foods, said: “Consumers will ...

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Introducing The Media and Marketing podcast on MAA – Black Lives Matter

In the first Media and Marketing podcast on MAA journalist John Reynolds discusses Black Lives Matter and its impact on advertising with Rania Robinson, CEO, Quiet Storm; Mihir Haria-Shah, head of broadcast Total Media and Christopher Kenna, founder, Brand Advance. ...

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Man City football ruling creates a financial free-for-all for regimes playing the global PR game

Manchester City’s two-year ban from European competition, imposed by Uefa, has been overturned by the grand-sounding Swiss-based Court of Arbitration for Sport. The Court found that the alleged “serious breaches” of Uefa’s Financial Fair Play rules were “either not established ...

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Post-lockdown creativity: Audible, Carlsberg, London Zoo

Is Amazon sustaining the ad business single-handed? Audible audio books is yet another Amazon company (those with long memories might recall that Amazon began as an online bookseller) and here’s a lively effort from Fold7, substituting your imagination for all ...

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Advertising in a crisis: Sprite, Ad Council and Budweiser

That America is undergoing a crisis is unarguable: call it an identity crisis (Black Lives Matter), a political crisis (Trump and division) or a medical one with Covid-19. Brands have never been more prominent in such matters and now they’re ...

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