Media
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AB InBev’s Cannes Creative Marketer gong backfires – best to treat celebs with caution
There may well be some red faces at this year’s Cannes Lions – and not caused by lingering over the…
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Why rising food prices are also a looming threat for marketers and agencies
UK food prices are still increasing at an annual rate of nearly 20%, with the ever-escalating costs hitting poorer families…
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JCDecaux snaps up Clear Channel holdings in Spain and Italy
JCDecaux has reinforced its position as the biggest global Out of Home operator by agreeing to buy Clear Channel’s operations…
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Budweiser tries to dig Bud Light out of trans hole
Bud Light has found itself in a right tangle with its unwise trans flirtation (sales and profits going through the…
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Kelsey Chickering of Forrester: how to gain real benefit from the booming creator economy
With more than 300 million creators worldwide, the creator economy grew exponentially over the last several years and shows no…
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WPP signs groundbreaking Omniverse deal with AI giant Nvidia
Nvidia has come from seemingly nowhere to become almost a $1 trillion company ($963m and counting) so it’s quite a…
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Optimus Prime stages audacious 3D take-over of BFI IMAX
Ocean Outdoor creates biggest ever DeepScreen canvas. Paramount Pictures uses the scale and presence of Europe’s most iconic out of…
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MAA Ad of the Week: Nationwide from New Commercial Arts
Agencies like to try to hijack the news agenda and New Commercial Arts had a prime opportunity when Nationwide, in…
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Robinsons, Covid and a sex toy like an iceberg: snapshots from an uncertain adland
Slim pickings for UK agencies at D&AD, once the premier UK festival which rose to prominence in the ‘Swinging London’…
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