Media
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IPA leadership needs to be more than ‘mindful’ as cost of living crisis worsens
Research often tells us something we know already and the IPA’s latest TouchPoints survey of 3,000 consumers does just this:…
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BCW’s Rebecca Grant: why values are the key to understanding people
We need to talk about values. As communicators, we strive to engage audiences who may be restless and distracted, living…
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Dove, Samsung, Adidas, Stella Artois win Cannes Grand Prix
We’re half way through the week, and it’s business as usual at Cannes. Unilever and Procter & Gamble led the…
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TMW Unlimited and the Trussell Trust help food banks support their local communities
Campaign was a winner in Ocean Outdoor’s annual digital creative competition With the support of TMW Unlimited (part of UNLIMITED),…
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WPP’s Ogilvy re-invents friendship for Philadelphia
How many agency folk does it take to change a light bulb? Mondelez International’s new campaign for Philadelphia from Ogilvy…
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Jane Austin in Cannes: brands should be obsessing over hard-hit consumers, not AI
Contrary to what many of the big players at Cannes Lions would have you believe, the industry’s biggest problem isn’t…
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Ocean Outdoor and Toyota (GB) roll out Special Olympics World Games coverage
Special Olympics GB fan zone opens at Westfield London. As more than 80 British athletes assemble in Berlin for the…
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Jane Austin in Cannes: why Twitter isn’t doing the hard sell at Cannes this year
The big tech players storming Cannes want us to forget all about the mass layoffs they made this year and…
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Automate or get left behind says new AI martech company CreateTOTALLY
A new MarTech company CreateTOTALLY is launching, offering clients and agencies what it calls “an AI production lifeboat.” CreateTOTALLY claims…
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