Media
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Alarm bells at WPP and rivals as big clients race to cut costs
Has the advertising and media community lost the argument over brand building? For years global advertising has risen exponentially as…
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CHI offers the world of Argos in 80 date-stamped ads
Can Argos give Sainsbury’s the lift to set it apart from its competitors? Sainsbury’s/Argos is certainly trying, helped by any…
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Tough guy Tom fronts up for Sky Mobile
Sky Mobile is launching a host of new features including one where you can keep “data” you haven’t used that…
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Adam&eveDDB tops Warc effectiveness poll, India’s Ariel from BBDO is top campaign
Warc (World Advertising Research Centre as was, based in the UK) produces a purportedly results-based alternative to the Gunn Report,…
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Fake ads storm threatens media buying model
Whether it’s fake news or fake ads (as we might call those next to to “inappropriate” videos on YouTube or…
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Steve Aldridge of Partners: seven ways to make sure an industry festival is worth the hype
Another year, another Advertising Week. With Cannes on the horizon and SXSW just behind us, ‘tis the season of advertising…
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Sky rules UK advertiser roost with whopping £287m
Nielsen has produced its 2016 ranking of the UK’s top advertisers and the top three are Sky – on £287m,…
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Virgin Media plumbs new depths in customer service
Sorry for the interruption to the aforementioned customer service – we’ve been off-air for part of the day. Broadband supplier…
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Has the BBC and Radio 6 lost the musical plot?
This week it’s been the BBC Six Music Festival in Glasgow. OK, fair enough. So most of Radio Six has…
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