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Bluemarlin’s Andrew Eyles: how will brands survive the cost of living hunt for value?
Even before the latest hikes in inflation and the cost-of-living crisis, consumers had been growing more cynical about brands, the…
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Dogs Trust appoints VCCP to help dog owners through cost of living crisis
VCCP has won the Dogs Trust account after a three way pitch, and has been appointed to develop a new…
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House 337 launches The Demand Index into fashion market plus new ethical consultancy
House 337, formerly Engine Creative, seems determined to do things differently – the appliance of science you might call it,…
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Cats v technology: Buzzman’s latest spot takes no prisoners
Cats aren’t the only ones with multiple lives — Back Market’s refurbished technology can give them a run for their…
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AKQA founder Ajaz Ahmed pays tribute to Dan Wieden
This is a note from AKQA Group founder and CEO Ajaz Ahmed to colleagues on the death of Wieden+Kennedy founder…
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Ikea home has a mind of its own in Mother’s latest campaign
Mother has found a subtle way to advertise Ikea without overly promoting consumption in this latest ad, which shows a…
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The&Partnership unleashes heavy emotion for RNIB sight loss campaign
Can you have too much emotion, even in the service of an extremely good cause? The&Partnership flirts with it in…
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George Parker: let’s hear it for Bob Hoffman’s Adscam
AdScam… The Blog… The Book… Readers of More About Advertising may or may not know that I have written a…
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Is Dan Wieden’s death the end of the golden era for creative agencies?
In the very early days of MAA we reported a confab at Cannes when the bosses of the big ad…
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