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Leaky Thames Water goes to VCCP
VCCP has won Thames Water in a six agency pitch, taking over from M&C Saatchi. M&C keeps some data work.…
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Oldies deserve an ad break says new ITV/System 1 research
We all know that older people have the most money (60% of the UK’s wealth) but they’re still under-represented in…
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Very celebrates Christmas in autumn – but have they missed a trick?
How should brands approach Christmas this year? Retailer Very has decided that going early is the best option — perhaps…
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Why we need a new Bird and Fortune to explain a financial world teetering out of control
Business life, advertising and marketing included, has become exponentially more complicated with snake oil merchants of all descriptions profiting mightily…
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Baz Luhrmann bombs for Bombay Sapphire as social takes the driving seat
Bombay Sapphire’s new global campaign was two years in the making. Australian film director Baz Luhrmann is creative director and…
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IPA reveals its Effectiveness winners – but where are the great ads?
The UK’s IPA agency trade body is devoting the week to promoting the efficacy of advertising – VCCP has already…
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Marketing budgets under threat as finance directors tighten screws – WFA and Ebiquity
Finance directors are putting marketing and advertising budgets under heavy scrutiny as companies across the world face a volatile and…
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Publicis Luxe and St Luke’s try to re-energise fashion for Lancôme and River Island
Are fashion ads improving? They’ve taken their time of course but these days agencies – when they’re involved, which they…
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Oliver wins position alongside WPP at Boots
One of David Jones’ better Brandtech Group deals seems to be in-housing studio Oliver. Oliver already works for the likes…
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