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Dark Horses produces lively effort for Menopause Mandate
It’s World Menopause Day today (October 18.) A cynic might wonder if tomorrow is going to be World Waking Up…
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Kershaw, Muirhead and Sinclair invest in social media site Supernova
Former M&C Saatchi execs David Kershaw, Bill Muirhead and Jeremy Sinclair, who now run investment firm Act 111 (the first…
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Netflix gears up for basics ad launch
Netflix is launching its “basic with adverts” package in early November, £4.99 per month in the UK which brings you…
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It’s ‘Forwardism’ to the future for electric BMW
BMW has been a few things in its ad history, most notably WCRS’ ‘Ultimate Driving Machine’ and then, rather less…
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IKEA reviews UK creative account at Mother, Tesco sticks with EssenceMediacom
IKEA is reviewing its UK creative account, happily ensconced at Mother since 2010. IKEA says: “In line with industry best…
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Ofgem’s new campaign will urge us to save energy, but we’ve seen it all before
PM Liz Truss refused to sign off a £15m public information campaign because it was too “nanny state,” but UK…
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MAA Ad of the Week: Uber Eats ‘Do Less’ from Mother
Mother has always ploughed its own furrow, being as enterprising commercially as it is creatively. So it really shouldn’t come…
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Saatchi & Saatchi and TMW Unlimited win big in Ocean’s annual digital competition
EE, Zoom By Ocado, Solgar and The Trussell Trust among the award winners. Saatchi & Saatchi and TMW Unlimited have…
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Argos goes for long form AI makeover from Ogilvy
Homeware usually takes a kicking when times get hard and Sainsbury’s, which owns Argos and Habitat, seems to have seen…
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