Analysis
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George Parker: the best and worst of 2022
In his unequaled wisdom, Stephen has asked me to rattle on about what I consider to the best and the…
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My Ad of the Year: Jerome Galinha of BETC Paris
My pick for Ad of the Year is “Camping” for Twix. It is the kind of object that we were…
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My Ad of the Year: Ian Heartfield of New Commercial Arts
My choice for Ad of the Year is the BBC News film ‘Trust is Earned.’ This stopped me in my…
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Reed Smith: World Cup advertising – planning an ambush
By Nick Breen (partner) and Mikaela Belcher (associate) at Reed Smith. FIFA has reported that the World Cup 2022 group…
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MAA Ad of the Week: Ray Parlour for Arsenal Retro
It’s not often these days that an ad makes you smile but Arsenal ‘Invincible’ Ray Parlour for the club’s Retro…
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Five agencies make the MAA UK Agency of the Year shortlist
Five isn’t so short but any number of agencies could put their hand up to be UK Agency of the…
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WFA says client/agency relationships improving (a bit)
The World Federation of Advertisers (WFA) seems to be doing its best to improve client/agency relationships – strange that the…
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MAA Ad of the Week: Posten by Pol
So here we have that ((well-intentioned) fabricator of over-consumption Santa Claus and long-suffering Mother Earth, who’s finally reached the end…
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Battle for Manchester United may put football’s marketing appeal under yet more pressure
Football has changed with the Qatar World Cup – not necessarily for the better – and the decision by the…
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