Agencies
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Why Microsoft invested so much in Cannes and what it wants from its advertising
Cannes seems a long time ago now but it’s still remarkable the way the festival – once the sole preserve…
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An insight into what Sir Martin Sorrell really thinks
Here’s an interesting little interview with WPP’s Sir Martin Sorrell at last week’s Cannes Lions, courtesy of The Drum. He’s…
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W+K produces another winner for Southern Comfort
Wieden+Kennedy New York has produced the third instalment in the agency’s brilliant ‘Whatever’s Comfortable’ Southern Comfort campaign, this one, ‘Young…
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BMW drops WCRS and steers into FCB Inferno
It’s been a pretty quiet post-Cannes week up to now but BMW has livened things up somewhat by dropping long-time…
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John Lewis Finance for Lida, M&C wins Doddle
M&C Saatchi-owned digital/direct agency LIDA has won John Lewis Financial Services after a four-way pitch. The business moves from Engine…
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So come on – is Sir Martin Sorrell worth £30m a year?
That’s the issue WPP shareholders were asked to vote on at today’s AGM; about 30 per cent demurred (less than…
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‘Wonderfilled’ for Mini Oreos shows what London contender The Martin Agency can do
The Martin Agency is supposedly ready to join its American confreres in having a crack at the London market –…
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Can Honda’s whizzy new R Type escape being a Civic?
Honda has authored some of the best car advertising on either side of the Atlantic but there’s still something rather…
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New research from Rocket Fuel claims to unlock the secret of telecoms advertising
I’m sure that there were loads of telecoms ads entered for last week’s Cannes Lions (can’t recall any of them…
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