Ad Tech
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Tom Denford and David Indo from ID Comms: let’s get excited about media again
On this week’s #MediaSnack, Tom and David highlight the many reasons to be cheerful about media. They discuss the year…
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Dentsu embroiled in overcharging scandal in Japan
Big time media buying is the scandal that just keeps on giving and now Japanese giant Dentsu finds itself in…
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ANA dispute with agencies worsens as 4A’s goes it alone
the American 4A’s agency trade body is still at loggerheads with the Association of National Advertisers (ANA), pulling out of…
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R3: Dentsu is biggest digital buyer in August
Dentsu is giving WPP, Omnicom and others a real run for their money in the digital acquisition stakes as global…
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Hearts & Science names Ralston-Good as first UK CEO
Omnicom’s new media agency Hearts & Science is opening in the UK with media planner Frances Ralston-Good (below) as its…
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Y&R boss Sable says it’s time for dissidents to take over from destructive disruptors
Y&R global CEO David Sable has entered the lists about what agencies and business as a whole should be doing…
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Ad blocking panic surfaces at WPP ally AppNexus
The programmatic ad wars have taken an interesting turn with ad blocker Adblock Plus setting up its own ad server,…
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WPP’s Xaxis buys Linkpulse’s appliance of science to online headlines and images
I sometimes wish I’d spent more time paying attention to science lessons when the latest missive from WPP pings in.…
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ID Comms’ Tom Denford and former Mondelez exec Pete Mitchell: what does a chief media officer really do?
On this week’s #MediaSnack Tom chats with Pete Mitchell, one of the world’s most experienced and well-traveled media professionals. Until…
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