BBH is hitting a rich vein of form this year and this new effort for Burger King – part of its ‘Foodfillment’ campaign – incorporates the best of social with a nice feel-good trad ad story.
Did you know that a third of new mums are desperate for a burger? Hope it doesn’t influence the new born’s food choices or it will be banned by the health police.
Proper advertising from a proper agency – even if it’s social.
MAA creative scale: 8.
