Social Media
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UK Ad Association wades into deep waters of AI
The UK’s Advertising Association is pretty good at latching on to the issues of the day and it’s doing its…
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Show Gen X some love: Wavemaker reveals brand bias against wealthiest consumers
Social media isn’t the preserve of the young, despite what marketers think. A new Wavemaker study has done Generation X…
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IPA teams with TikTok to attract more diverse range of recruits
Once upon a time people were falling over themselves to get a job in advertising, especially in a glossy and…
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Born Social wins Ford’s Europe social account from WPP’s VMLY&R
One of the side effects of the rush to digital has been a new wave of digital agencies, some of…
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Unilever doubles down on sustainability with new social media Creator Council
Unilever’s somewhat holier-than-thou purpose-led image has taken something of a battering recently, first from sceptical shareholders and latterly because of…
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Vaping kills: ASA takes down four TikTok e-cigarette campaigns
TikTok creator Izzi Alice Mitchell once posted that her parents were more furious about her vaping than they were about…
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UK’s ‘audacious Kingdom’ campaign drops ball
Once upon a time the UK had the Central Office of Information handling government and other institutional advertising. Mostly it…
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Libel law headliners Schillings set up new PR challenger
One of the PR industry’s most successful wheezes is its invention of “reputation management.” Who, in their right mind, is…
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Exploring the Intersection of advertising and the stock market
The intersection between advertising and the stock market is a fascinating subject to explore, with implications that can affect all…
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