Tag Archives: y&r

Amazing how quickly fortunes can change in adland: last year Y&R was in the doghouse following a series of losses but this year it’s produced a credible debut campaign for the Premier League and now won Center Parcs from independent ...

Y&R London is making its eagerly-waited debut for the UK’s Premier League (now a worldwide force in football) with a new campaign showcasing its Premier League Primary Stars community programme. The free curriculum-linked teaching resource for parents, teachers and pupils ...

Anomaly is finally motoring in the UK (it’s Ad Age’s current Agency of the Year in the US too) and now it’s landed £8m bank of Scotland to add to a string of new business wins including Diageo, Virgin Trains ...

It’s no lie that 2016 was a tough year for all involved. It threw us some real curveballs many in our industry did not see Brexit or the Trump presidency coming and the effects of these decisions are yet to ...

New Y&R boss David Patton has made his first big move, changing the name of the London agency from RKCR/Y&R to Y&R. Unless you’re a student of the wonderful world of agency nomenclature you may think: so what? But Patton, ...

Grey EMEA boss David Patton is joining sister WPP agency Y&R as global president in what looks like an important step up the WPP ladder. Patton will run Grey outside the US which, for now, remains in the hands of ...

Y&R global CEO David Sable has entered the lists about what agencies and business as a whole should be doing with a plea that the industry loses its obsession with the term ‘disruption’ and that real innovators should look elsewhere ...

Danone is launching its first global campaign for kids’ brand Danonino through Y&R and it’s following in the footsteps of other brands – like Persil’s ‘Dirt is Good,’ – by empowering the little blighters. Other WPP agencies are also involved. ...

WPP’s Y&R has a new top banana in Europe, Aussie Andrew Dimitriou (left) who moves to president of Y&R Europe from European ‘lead’ at WPP agency Red Fuse which handles Colgate-Palmolive. He has worked for WPP and Y&R agencies in ...