WPP
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WPP’s MediaCom wins out in global Sony media review
Sony’s global media review – involving up to $3bn of media annually across Sony Pictures, Sony Electronics, Sony Mobile Communications,…
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Agencies
R3: consultants and Chinese water pump makers challenge WPP and co. for digital agency buys
Mergers and acquisitions in adland were down a third in 2015 compared to 2014 (2014 saw Publicis Groupe’s $3.7bn acquisition…
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Agencies
WPP’s Possible Worldwide buys Germany’s Conrad Caine
WPP’s growing Possible Worldwide network of digital agencies has bought a majority stake in Germany’s Conrad Caine, based in Munich…
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WPP’s Sorrell offers a chilly perspective from Davos
The world’s supposed great and good are gathered in Davis – as are Bono and Will.i.am, yawn – in circumstances…
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Ad Tech
WPP’s Sorrell on why we’re wrong to think creativity is just about so-called creatives
Are wrong to assume that creatives are the people who produce 60-second TV commercials? Is that a relic of Mad…
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Agencies
Wunderman UK boss Perry leaves in a hurry
It’s been all change at Wunderman, which describes itself as a date-driven creative agency’ (it used to be a direct…
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Three big questions that will engage adland in 2016
Before we embark on concrete predictions for 2016 (next week) it’s worth looking at three of the issues in adland…
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News
Will 2016 see pressure from investors to break up the giant marcoms holding companies?
WPP’s Sir Martin Sorrell (below) has been giving his predictions for 2016 to The Drum (he expects to see Hillary…
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Bank of America moves to IPG’s Hill Holliday
Interpublic has scored another big creative review win with Hill Holliday winning Bank of America’s whopper $1.6bn creative account, displacing…
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