Tag Archives: Waitrose

Waitrose (or Waitrose & Partners as we’re now supposed to call it) has taken a leaf out of M&S’s old food book (and the Wieden+Kennedy manual) with what we used to call food porn, coupled with some nice free range ...

The John Lewis Christmas ad from adam&eveDDB has become a national event: capturing national media attention and, it’s said, providing JL with £8 of sales for every £1 spent on making it (about a million of them.) In adland the ...

Waitrose & Partners/John Lewis & Partners are giving it both barrels this Christmas – or is it one big barrel? Following the summer ad announcing the relaunch of both and individual efforts this Christmas – JL featuring Elton john of ...

Adam&eveDDB is good at introducing some tabasco sauce into the syrupy recipe of Christmas ads – remember Harvey Nichols’ ‘Sorry I spent it on myself’ – and it’s done so again with these two new confections for Waitrose. Spot on, ...

The latest extravaganza from John Lewis/Waitrose courtesy of adam&eve/DDB I sense has a philosophical thread running through it for both the client and the agency. The line at the end “When you’re part of it, you put your heart in ...

I’m not a fan of Queen’s ‘Bohemian Rhapsody’ which puts me at something of a disadvantage with adam&eveDDB’s new epic for combined John Lewis & Partners and Waitrose & Partners (while acknowledging it does the strangest things to some people ...

Waitrose is visiting the Geoffrey Boycott Appreciation Society up in’t Dales – courtesy of adam&eveDDB – and the poor souls are snowed in, it being Christmas. But Waitrose comes to the rescue, naturally (bet they’re giving the venison at £60 ...

A strategy’s emerging from adam&eveDDB for Waitrose: not food porn but food vérité (as in truthful cinema). So here we are in the Indian Ocean watching tuna being landed by hand line (the first one’s a slightly perturbing tuna’s eye ...

Another agency waving a fond farewell – let’s be charitable – to a big client this Christmas is RKCR/Y&R to Marks & Spencer (AMV BBDO is in the same chilly boat with Sainsbury’s). And, what do you know, it’s come ...