South Asian comedians seem to be taking over Britsh ads deploying humour and People Just Do Nothing’s Asim Chaudhry may (or may not) be Pepsico and new agency VCCP’s Walkers replacement for long-serving Gary Lineker. “When life gives you potatoes, ...
Read More »VCCP takes Green & Black’s into Attenborough territory
What to make of this one? Mondelez’ Green & Black’s chocolate has taken to the airwaves with agency VCCP to tell us it’s “wildly deliciously organic.” You can see why G&B feels it needs to do this: the UK’s supermarket ...
Read More »VCCP wins place on new RB hygiene roster with Harpic, Vanish and Finish
London agency VCCP has won a slice of RB (Reckitt-Benckiser as was) business, joining the household goods giant’s new global “brand experience” roster. VCCP will work on hygiene brands Harpic, Vanish and Finish (the last two do other things too ...
Read More »VCCP weaves Disney+ into first O2 Christmas contender
O2 in the UK is entering the Christmas ad stakes for the first time – courtesy of agency VCCP – with its new cuddly robot Bubl (can you have a cuddly robot?) helping a young ‘Frozen’ fan take her first ...
Read More »VCCP pips Uncommon to big UK snack brand Walkers
Big creative reviews may be thin on the ground in Covid-19 but one of the UK’s biggest has concluded with VCCP winning Walkers, the big Pepsico-owned snack brand, in competition with up-and-coming agency Uncommon. VCCP, now largely private equity owned, ...
Read More »Community-minded Cadbury essays lockdown vérité
London agency VCCP has been taking Cadbury in some interesting – and, on the face of it, downbeat directions for the past couple of years – so Covid-19 lockdown was probably irresistible. Here they are doing their community bit, neighbours ...
Read More »VCCP turns up the temperature for Easyjet Holidays
Here’s something to brighten up the dark days of winter, ‘Hide and Seek’ from VCCP for Easyjet Holidays, helmed by hot Brazilian directing duo Alaska. Pretty hot all round, which isn’t something you see too often from the UK these ...
Read More »VCCP for Domino’s is on brief and on target – but can’t we have a little more?
FOMO is the fear of missing out in this acronym-packed social media world, so Domino’s and agency VCCP have invented the alternative JOMO (clue: joy) for people who don’t want to do all the ghastly things shown in the ad. ...
Read More »Is Jose Mourinho still special for Paddy Power?
“Special One” Jose Mourinho spends a lot of time resting between football engagements these days so it’s a good job he’s a reliable ad performer. Here he is for Paddy Power Games and agency VCCP riffing on his specialness. Keeps ...
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