Tag Archives: vccp

Is Jose Mourinho still special for Paddy Power?

“Special One” Jose Mourinho spends a lot of time resting between football engagements these days so it’s a good job he’s a reliable ad performer. Here he is for Paddy Power Games and agency VCCP riffing on his specialness. Keeps ...

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O2 and VCCP bet on ‘samurai’ England for Rugby World Cup

The Rugby World Cup kicks off at the weekend and England, sponsored by O2, go into battle again. This time, in a new VCCP campaign, bedecked as not-wholly-convincing white-coated Samurai. O2 is a convincing marketer though and VCCP has done ...

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Cadbury’s Dairy Milk gets grittier with loneliness campaign

Cadbury is continuing its ‘Donate Your Words’ campaign – meaning speak to someone older to combat loneliness – with this from VCCP, showing how the gift of a chocolate bar can mitigate annoying kids next door (we’re paraphrasing here.) Cadbury ...

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Can VCCP’s ‘Tanguru’ recapture Tango’s former glories?

It seems to have taken VCCP two years to come up with a Tango TV campaign (might not be their fault of course.) Britvic’s Tango is something of a rite of passage for agencies, trying to imitate the impact HHCL ...

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Is Cadbury’s Darkmilk from VCCP too downbeat?

Cadbury, which makes a chocolate-like substance for these definition-heavy days, is trying its hand at nostalgia for its new Darkmilk – which is a bit like its milk chocolate and plain chocolate, but isn’t. All clear? Anyway, agency VCCP is ...

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VCCP rediscovers Comparethemarket’s creative mojo with tech titan AutoSergei

VCCP’s meerkats for Comparethemarket.com have been charming us for years (they hope) although latterly they’ve been reduced to plugging a series of money-off promotions. Here’s Compare’s new campaign from VCCP Blue for the latest thing in price comparison websites, automatic ...

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