unilever
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Ponce unveils bad girls opera for Unilever’s Axe
If this battle of the sexes saw the roles reversed it wouldn’t get anywhere near a TV screen (not as…
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Unilever’s Axe supplements clever ads with Latin American knickers and bums
Here’s a film for Axe, which I understand is some sort of anti-perspirant made by Unilever. BBH in the UK…
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Cannes: O&M wins two Grand Prix but there’s still hardly a big brand in sight
I don’t know what all those executives from Unilever, Procter & Gamble, serried car companies and the financial world are…
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Prius drives Toyota to ‘Global Green Brand’ top spot
Brand consultancy Interbrand has produced its third annual list of Best Global Green Brands and Toyota tops it again, chiefly…
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Dove and Ogilvy Brazil delve deep with ‘Real Beauty sketches’ self-image film
It’s a tough job being a gal these days so Unilver’s Dove and Ogilvy Brazil have produced an online film…
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Big sigh of relief at RPA as it hangs on to (most of) $1bn Honda US creative account
Conventional wisdom says that it’s not worth repitching for an account because it’s bound to go and all you’ll be…
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Now it’s girls and boys in space for Axe Apollo
Ah, the best-laid plans… Axe is advertising for 22 would-be astronauts to promote its new Axe Apollo line. It started…
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All change in Asia Pacific as number of creative and media account reviews doubles in 2012
2012 was the most active new business year in the last decade as measured by global marketing consultancy R3 and…
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