ITV is 60 and it was interesting to see the various TV ads selected in recognition. One commentator pointed out that not so long ago a poll showed that people preferred the ads to many of the programmes; another that ...Read More »
Andrew Brown of Cubo: how TV needs to evolve if we’re to have another 60 years of ads
Over the last 60 years, the way we consume and even define TV has changed immeasurably – is TV just the ‘box’ in the front room, or is it the content we consume wherever and whenever we want across our ...Read More »
Surely it’s time to curb the TV gambling bonanza?
Anyone casting an idle glance at British commercial television (especially Sky) might come to the conclusion that the UK has morphed into a nation of gambling fiends and new findings from broadcast regulator Ofcom confirm it. Since the betting market ...Read More »
George Parker: how I worked my Agency Fireman miracle for Old Spice
In spite of my innate modesty, I can claim that during my tenure as Dorland’s “Agency Fireman,” I did pull off the odd miracle or two. The “Saving of Old Spice” was one of the more memorable. Even though Old ...Read More »
W+K enters yellow ribbon territory for Chrysler
Gulp, it’s Wieden+Kennedy grabbing the US nation firmly by the tear ducts for Chrysler again. We’ve had Eminem’s ode to Detroit and Clint Eastwood’s ‘Halftime in America’ in the last two years and this year’s Chrysler Super Bowl epic features ...Read More »
Will new Virgin Atlantic boss Craig Kreeger shake up the company’s Branson-style advertising?
Virgin Atlantic, which we still think of as Sir Richard Branson’s airline, has appointed American Airlines customer boss Craig Kreeger (left) as its new CEO. Kreeger succeeds the highly-regarded Steve Ridgway who has left after 27 years, in part because ...Read More »