Tag Archives: top tips for Cannes

BETC’s Stephane Xiberras: my Top Tips for Cannes

Top Tips for Cannes Ikea – Human Catalogue This idea is impossible to categorize, it’s pretty freakish and just doesn’t resemble anything else. It’s like Marmite – love or hate it. I’m part of the fan camp: the campaign brings ...

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Orlando Warner of WCRS: my Top Tips for Cannes

Top Tips for Cannes The Most German Supermarket (Jung Von Matt) This was a great stunt by German supermarket, Edeka to emphasise the importance of global diversity during a time when racial tensions were high in Germany. The stunt made ...

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Serviceplan ECD Sandra Loibl: my Top Tips for Cannes

Sandra Loibl is general manager and executive creative director of Serviceplan Campaign 1 in Munich. She will be on the Brand Experience and Activation Jury at Cannes this year, the first woman from Serviceplan Group to be on a Cannes ...

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Rob Kavanagh of Oliver: my Top Tips for Cannes

Way back when I was starting out at Ogilvy Wellington, I was told to watch something. Something that would do me good. It was Neil French’s seminal ‘Good is the Enemy of Great.’ The gist was there’s one thing the ...

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Mark Forgan and Jamie Standen from Ogilvy Paris: our Top Tips for Cannes

Ogilvy Paris creative directors Mark Forgan (left) and Jamie Standen choose three world campaigns and three French campaigns in their Top Tips for Cannes World It’s a Tide Ad A perfect use of the Super Bowl. We’re looking at Grand ...

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Graham Fink: my Top Tips for Cannes

Graham Fink stepped down as CCO of Ogilvy China earler this year after seven years during which time Ogilvy China won its first Cannes Grand Prix, for Coca-Cola. Prior to Ogilvy he was CCO of M&C Saatchi in London after ...

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Stephane Soussan of Sid Lee Paris: my Top Tips for Cannes

Top Tips for Cannes 1. Nike – Nothing Beats a Londoner One of the best ads of the year. Great writing and wonderfully directed by Megaforce, and here’s a test version as a little bonus that’s just as impressive: 2. ...

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DDB Paris ECD Alexander Kalchev: my Top Tips for Cannes

Nike: Nothing beats a Londoner The undisputed winner in the big three minute show-stopping pieces category. It has become increasingly more difficult to dazzle, but this piece does it effortlessly, reinventing the entire genre of big blockbuster stream of consciousness ...

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